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SYSTEM
Established in 1990, SYSTEM is a label for both Men’s and Women’s collections that offers a range of ready-to-wear outfits. The brand
combines sophistication with intricate details to convey an emotional
and authentic vision. Over the last 30 years, SYSTEM has introduced an
affordable fashion movement, solidifying its identity and position in
the market.In 2019, the brand underwent a rejuvenation by introducing SYSTEM
Global Collection to target the global market with a modern and elevated approach. With the phrase “It’s for everyone, but more about differences”, SYSTEM creates a new movement that celebrates diversity and inclusivity.
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PURPLE NOON
SPRING / SUMMER 2024The title 'Purple Noon' draws from Percy Bysshe Shelley's haunting poem, 'Stanzas Written in Dejection, Near Naples', evoking the essence of southern Italy and the Mediterranean Sea's deep scattering layers. The collection captures this atmosphere, dissolving dazzling solitude in a captivating display that speaks to the soul.
Contradiction is at the heart of this collection - the interplay of classic and modern, the tender embrace of romance amidst solitude, and the gradual transition from scorching noon to mystical midnight. Every aspect exudes emotional intensity that is impossible to ignore, from the vibrant hues to the intricate details. -
CONTACT
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- COMMERCIAL
- system.commercial@thehandsome.com
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- SALES SHOWROOM
- 523, DOSAN-DAERO, GANGANAM-GU, SEOUL, REPUBLIC OF KOREA 06071
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- HEAD OFFICE
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523, DOSAN-DAERO, GANGANAM-GU,
SEOUL, REPUBLIC OF KOREA 0607119 RUE DE SAINTONGE 75003
PARIS, FRANCE
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